Have you ever been tagged in a Facebook post where someone is asking for recommendations? If yes, you know it’s flattering. But if you stop at just that feel-good moment, you’re leaving money on the table.
The Power of a Tag
When someone tags you or your business on Facebook, it means they trust you enough to recommend your services to their network. That’s golden, people. But how can you maximize that golden opportunity?
Recommended Reading: How Social Media Impacts SEO and Search Rankings
Here’s the Play: Amplify the Tag
Step 1: Like the Post
As soon as you’re tagged, go ahead and ‘Like’ the post. It’s a small action that serves two purposes: it shows your immediate engagement and also makes it easier for you to locate the post later on.
Step 2: Rally the Troops
Send the link to the post via a DM to colleagues you trust. You can also email it to your referral network or share it in a private Facebook group relevant to your industry.
Step 3: Triple-Tag Magic
Here’s where it gets juicy. After you’ve been tagged 3+ times on that original post, shoot the person who requested recommendations a DM. You could say something like, “Hey, it looks like my network thinks I’d be a great fit for your project. Got a minute to chat today?”
Step 4: Follow Up
Add following up on the DM and your requests to be tagged to your to-do list for the next 24 hours. The quicker you are in closing the loop, the better your chances of converting this social proof into a hot lead.
Why This Works
This strategy dialed social proof up to 11. We’ve seen some of our clients convert as many as 1 in 3 tags into real business using this method. So don’t just let that tag sit there; use it as a stepping stone to your next client or project.
Recommended Reading: The Dos and Don’ts of Using ChatGPT for Social Media Replies
Wrap Up
Your community believes in you; that’s what a tag truly signifies. So let’s not let their belief be just a fleeting moment in your notifications. Harness it, amplify it, and transform it into meaningful connections and potential business. You’ve got the tools and the know-how, now all that’s left is to take that leap of faith. Believe in the value you bring as much as your community does, and doors will open where you didn’t even know they existed.
